My WOW Factor from Nykaa’s Concall
My WOW Factor from Nykaa’s Concall It’s not just about adding customers — it’s about making each customer more valuable. ✅ New customer acquisition + better CAC ✅ Higher AOV & premiumization ✅ Bigger baskets & potential repeat frequency ✅ Nykaa Now could drive more everyday purchases ✅ Improving EBITDA, working capital & ROCE The real story: Nykaa is trying to grow smarter, not just bigger. Now the key is: Can this momentum sustain?